To launch Almond Breeze’s low-calorie, zero-sugarplant-based milk, we created the “Levíssimo” campaign
a concept designed to bring the feeling of lightness to life through floating elements and soft, airy art direction.

To strengthen the campaign’s
local relevance, we conducted
a photoshoot featuring Brazilian models, creating a stronger connection with the audience
while reinforcing the brand’s approachable and contemporary identity.